2023-2026 Reusable Water Bottle Market Opportunities and Forecast (2023)

FAQs

What is the market trend for reusable water bottles? ›

According to Market.us, the reusable water bottle market size will reach USD 14.6 billion by 2032, growing at a compound annual growth rate (CAGR) of 4.7% between 2023 and 2032.

The global reusable water bottle market was valued at USD 8.92 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 4.4% from 2023 to 2030.

The latest data shows that 60% of US adults own a reusable water bottle in 2023. That's around 155 million people, according to the latest US census. However, that still leaves around 103 million US adults that don't yet own a reusable water bottle - a massive (and ever-growing) potential market.

The bottled water market is segmented by product type, by packaging, by pack size, by origin of product, by quality, and by geography. Packaged Drinking Water - Still was the largest segment in the global bottled water market, with 58.8% share of the market.

Overall, choosing a reusable water bottle is clearly better for the environment in countless ways. They use less oil, release less carbon dioxide, they won't pack landfills, and they're good for water in general. It's a no-brainer!

A reusable water bottle takes less oil to produce, replaces all the plastics that you would have used and thereby reduces both your carbon footprint and helps reduce the plastic burden on landfills, oceans, streams and other places that plastic waste ends up.

By 2025, two-thirds of the world's population may be facing water shortages. When waters run dry, people can't get enough to drink, wash, or feed crops, and economic decline may occur.

PATH's ultimate goal and mission is to eliminate the 10 billion plastic bottles going into landfills and oceans by 2025 by reducing consumers' reliance on single-use plastic with a more sustainable, reusable packaging alternative.

The entire life cycle of disposable water bottles uses fossil fuels, contributes to global warming, and causes pollution. More than 17 million barrels of oil are required to produce enough disposable plastic water bottles to meet America's annual demand for bottled water.

A fast-growing industry

In 2021, global bottled water sales reached 350 billion liters and were valued at an estimated $270 billion, a figure expected to soar to $500 billion by 2030.

What age group buys reusable water bottles? ›

Reusable Bottle Purchases by Age: 69% of Gen Z purchased a reusable water bottle in the past year because they are environmentally sustainable, which was significantly higher than any other age group. For reference, the next closest was Millennials with 56%, followed by Gen X with 49% and Baby Boomers with 46%.

You can save over $1,300 a year just by switching to a reusable water bottle — no really, we did the math. Americans throw away more than 60 million plastic water bottles a day.

The United States (U.S.) is the largest consumer market for bottled water in the world. The U.S. consumption of bottled water in 2008 was estimated to be 8.6 billion gallons, or 27.6 gallons per person [2].

Reusable water bottles have continued to surge in popularity as environmental awareness has been on the rise. As a more sustainable practice than single-use plastics, reusable water bottles are a symbol for environmental values.

There distinctive target market can be athletes, hiking groups, and students. All three types of consumers have different environments while drinking water and beverages.

Reusable water bottles can minimize environmental pollution by taking less oil to produce. Consequently, they reduce carbon footprint and plastic burden on landfills, protecting marine life.

That change came in the early 1960s with a type of plastic known as polyethylene. This material was cheaper to use and allowed more water bottles to be created at a faster rate. It didn't take long after that for the reusable water bottle to become part of every household.

The ability to provide safe water in emergency situations, convenience on the go, and a range of tastes and sources to meet consumer preferences are further benefits. However, the major drawbacks of bottled water are its environmental impact and high cost.

The UN has released the World Water Development Report 2023, which paints a grim picture of rising global water scarcity. The report says that seasonal scarcity will continue to increase due to climate change.

What predictions have been made about water to occur by the year 2025? ›

Over 2 billion people already lack access to safe drinking water at home, and by 2025 over half of the world's population will reside in water-stressed areas. These numbers will increase significantly if climate change and population growth follow or exceed predicted trajectories.

We are facing an unprecedented water crisis, with global freshwater demand predicted to exceed supply by 40% by 2030, says the UN. A new report puts forth urgent actions humans must take collectively to stop the imminent water crisis.

The global bottled water export market is set to reach $24 billion in 2026, up from $22 billion in 2021. This represents an annual growth rate of 1.5%. Since 2017, the global supply has risen 4.5% year on year.

Silicone Bottles

The container is made from pure silicone, which does not leach harmful chemicals into the water as a plastic bottle would. Silicone bottles are reusable, generally dishwasher safe, and decrease the need for you to drink from a plastic bottle.

So, why is it that in developed countries, where safe drinking water is literally 'on tap', we continue to buy bottled water? The answer is simple, effective marketing. Bottled water is marketed to us as cleaner, healthier, crisper and tastier than regular old tap water.

Bottled water on average costs 300 times more than tap water, so even though the bottled water seems cheap when priced at $1, it is still magnitudes more expensive than its tap water equivalent.

Plastic bottle production in the United States annually requires about 17.6 million barrels of oil. Worldwide bottling of water uses about 2.7 million tons of plastic each year. Transporting bottled water to market produces air pollution and emissions of carbon dioxide which contribute to global warming.

Plastic pollution presents a serious threat to biodiversity, particularly for marine life as it can be easily ingested thereby resulting in the choking, injuring, poisoning, or starving of marine animals. Plastic waste can also block up natural waterways, polluting the water and disrupting the natural flow.

The global bottled water market reached a valuation of US$ 301.7 Billion, and is likely to register a Y-o-Y growth rate of 5.0% in 2022, closing at US$ 318.29 Billion. Furthermore, across the 2022-2032 period of assessment, growth is expected to accelerate at a whopping 5.5% CAGR, reaching US$ 543.69 Billion.

According to Rosemary Downy, head of packaging at Euromonitor, almost one quarter of all plastic bottles are consumed in China. In 2015 alone, almost 68.4 billion plastic bottles of water were sold in China.

What is a sustainable water bottle? ›

Introduction – Water Bottles

Sustainable water bottles are a great option for the environment and your wallet. These bottles are made from materials like stainless steel or glass that you can reuse for a long time. They don't use any plastic, so they won't end up in landfills or oceans, harming the environment.

Plastic Reusable Water Bottles

Polycarbonate and PET plastics are some of the most common in reusable bottles. However, both have different lifespans. A polycarbonate water bottle typically lasts between 1-2 years, while a PET water bottle typically lasts 2-3 years.

And to gain attraction, JuNiki's developed a very special flask: The world's most expensive reusable drinking bottle: A 64OZ flask coming in noble wood or stone optics with $149.95.

By using a reusable water bottle, you could prevent an average of 156 plastic bottles from filling our oceans annually. Every year, 15 million tons of plastic enter the sea at a minimum. And experts predict that plastic will outweigh fish in the ocean by 2050 unless we make a change³.

Your reusable water bottle contains twice as many germs as the kitchen sink, and four times the amount of bacteria as a computer mouse. Compare it to your pet's drinking bowl and that's 14 times more bacteria, researchers found. The study compared different styles of water bottles as well.

How much profit can a bottled water business make? Profits can range between 100% and 500%, or more.

In global comparison, most revenue is generated in the United States (US$94.07bn in 2023). In relation to total population figures, per person revenues of US$279.40 are generated in 2023.

Water sales can also support the environment.

Environmental water purchases have supported wildlife refuges, increased flows for fish, and, until recently, reduced salt build-up in the Salton Sea. In all, over 6 million acre-feet were acquired for environmental purposes from 1982–2019, or 17% of total market flows.

Who is smart water target market? ›

Who are consumers of bottled water and why consume bottled water? Households, travelers, workers, sportiest, emergency aids /victims are bottled water consumers.

The global reusable coffee cup market is expected to grow with a significant CAGR throughout the forecast period, i.e. 2020-2028.

Over a one-year span (using one cup a day), the reusable cups scored well in the climate change arena—that is, they were associated with fewer greenhouse gas (GHG) emissions than their single-use counterparts.

This means that after 10 to 41 uses, a reusable plastic coffee cup has a lower equivalent carbon impact than using the same number of single-use cups and disposing of them. Over the lifetime of a reusable cup 10.3kg of CO2e could be saved compared to using single-use cups instead (assuming 500 uses / cups of coffee).

You can save over $1,300 a year just by switching to a reusable water bottle — no really, we did the math. Americans throw away more than 60 million plastic water bottles a day.

Americans purchase about 50 billion water bottles per year, averaging about 13 bottles per month for every person in the U.S.! That means by using a reusable water bottle, you could save an average of 156 plastic bottles annually.

One of the main benefits of using a reusable water bottle is that it helps reduce plastic use, which is the most destructive to the environment. When you incorporate a reusable water bottle into your everyday routine, it means that hundreds of plastic water bottles won't end up in landfills or the oceans.

When we are busy and distracted, as most people are in our society, we are more likely to act impulsively and buy things that we don't need. This cognitive interference is perhaps to blame for our perpetual desire to consume material things.

What is the most successful water bottle company? ›

Largest Bottled Water Companies Research Summary

The largest bottled water company in the world is Nestle Waters, with a gross annual sales of $104.11 billion. As of 2023, the global bottled water industry has a market size of $342.4 billion. About 50 billion bottles of water are purchased in the U.S. each year.